If you run an online business specializing in buying wholesale merchandise and selling it on to the public or to other businesses, you may well be still relying on a local wholesale source or a small-scale liquidator. While this used to be perfectly fine as there was still a profit to be made from selling goods sourced this way despite the premiums added on top as a matter of course, things are not so black and white nowadays.
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While it used to be the case that businesses could make profits from sourcing goods this way, sadly, things are no longer so cut and dried. Businesses have started to notice that wholesale prices have veered ever closer to retail prices, meaning any potential profits have been squeezed to the point they might as well not exist. Add on those aforementioned premiums and there’s hardly any chance to make money on goods sourced this way at all. So, what on earth can an online business do when looking for reliable wholesale suppliers?
Well, the answer to is to switch to a reputable online liquidation marketplace such as the one owned and operated by Direct Liquidation. Here’s why it’s a much better idea for your business, and where you can source the very best quality goods at the lowest possible prices.
What Is An Online Liquidation Marketplace?
Online liquidation auction sites are quite unlike traditional wholesalers in several respects. To begin with, top-tier liquidation specialists such as Direct Liquidation are not middlemen like their wholesaler counterparts. Instead, they’re wholesale suppliers providing online spaces where big name national retailers such as Walmart and Amazon can sell their unwanted customer returns, overstock and closeouts directly to businesses. The top-tier liquidator can therefore better be described as a facilitator as opposed to just a simple distributor, keeping the wheels greased so that transactions between national retailers and the businesses who purchase wholesale merchandise from them run as smoothly and efficiently as possible.
Secondly, because liquidators are wholesale companies that work directly with big-name retailer partners, providing them with vendor spaces on their online liquidation marketplaces, customers have a level of trust that is sadly lacking from most wholesalers nowadays. Both the top-tier liquidator and the big-name retailer have reputations they fiercely guard. This means there is next to no likelihood that goods bought from a top-tier liquidation specialist such as Direct Liquidation are counterfeit, as is sadly so often the case when buying wholesale merchandise from third party providers.
An online liquidation marketplace is therefore a very different place to source top-quality merchandise because it is not a middleman charging excessive premiums, and because it’s a place where national retailers can sell their unwanted surplus inventory. Rather, it’s a place where you’ll find brilliant branded and own brand goods being sold in boxloads, pallets and truckloads at prices you simply won’t find anywhere else.
What You’ll Find On An Online Liquidation Marketplace
As we’ve previously mentioned, an online liquidation wholesale marketplace handles big name national retailers’ customer returns, overstock and closeouts on their behalf, selling them direct to businesses usually via live liquidation auctions. But what exactly are customer returns, overstock and closeouts, and what type of merchandise can businesses expect to find on an online liquidation marketplace?
By far the largest volume of liquidations sold on behalf of national retailers is customer returned products. Every year, customers return hundreds of thousands of items to stores both on Main Street and online for a number of reasons. The products they buy may be faulty and therefore need to be replaced; the products they buy may bear superficial or visible damage to the box, the products themselves or both; the customer simply changes their mind about a purchase and returns what is in effect a brand new item back to the store for a refund.
Whatever the reason for a customer to return an item, collectively, these returns can no longer be classed as new by the retailer regardless of whether they are or not. The accumulation of such returns presents retailers – especially the large-scale nation retailers – with a considerable headache. What to do with products that are taking up valuable warehouse space that could and should be filled with new products they can sell full price?
This is where the liquidator steps in. A liquidator offers the big-name national retailer a space on its online liquidation auction marketplace through which the retailer can sell these returns straight to businesses in a short turnaround time, thus freeing up that aforementioned warehouse space.
When it comes to overstock and closeouts, this is stock that has either been over-ordered by a retailer, is surplus to requirements, is seasonal stock that is no longer needed as the season in question has passed or is stock that is being disposed of as a result of a store closing or restructuring. Usually, overstock and closeouts are brand new products, so it’s worth keeping your eye out for them.
Generally, because top-tier liquidators deal directly with national retailers, the quality of the stock on offer – which can range from ‘as new’ to ‘superficially damaged’ to ‘tested-not-working’ – is of a very high quality because of the fact national retailers sell mostly brand names. Therefore, when you take a look at an online liquidation auctions marketplace, you’ll find branded goods coming from some of the world’s biggest manufacturers such as Microsoft, LEGO, DeWalt, Samsung and Apple, as well as the national retailer’s own brand products such as Mainstays and Blackweb.
An online liquidation marketplace really is an Aladdin’s Cave of some of the best merchandise around. Because it’s merchandise retailers wish to dispose of quickly, it’s available to buy via auction, or for a fixed or negotiated price for considerably less than its MSRP value. This means that your business will save money sourcing this way and increase the likelihood of making a healthy profit.
Finding Wholesale Liquidated Goods Near You
Direct Liquidation has partnered up with Amazon, Walmart, Target and Lowe’s Hardware. This means that you’ll find a huge range of goods available to buy via their online liquidation marketplace in just about any category you care to mention.
Best of all, Direct Liquidation has a network of wholesale liquidation distribution centers throughout both the United States and Canada located not only close to their partner retailers’ warehouses, but also alongside major highways. If you’re close to one of Direct Liquidation’s distribution centers, your chosen courier will not only cut down on fuel costs, but they will easily find them thanks to their location.
The proximity of Direct Liquidation’s distribution centers to their retail partners’ warehouses means warehouse-to-distribution center turnaround time is extremely short. As a result, you’ll get your goods in as quick a time as possible and you can therefore get selling them to your customers and start making profits in a very short space of time.
You’ll find Direct Liquidation’s network of distribution centers can be found in Greensboro, North Carolina, Blacksburg, South Carolina, Spartanburg, South Carolina, Bentonville, Arkansas, Rogers, Arkansas, Greenfield, Indiana, Frankfort, Kentucky, andPalmetto, Georgia
If your business is near one of these locations, you’ll cut down even more costs by being able to pick your liquidation purchases up directly. That’s especially good news for startups that are looking to cut down their costs as much as they can.
If you’re not located close to one of Direct Liquidation’s distribution centers, it’s advisable to consult the company about shipping before relying on a third-party courier. Direct Liquidation uses its own courier companies, and the cost-saving deals they have in place with these couriers are passed on to their business customers in the shape of low-cost shipping. You may find letting Direct Liquidation handle shipping comes in considerably cheaper than using a third party, so be sure to find out beforehand.
However you choose to buy liquidated wholesale merchandise from Direct Liquidation, you can rest assured you’re getting the best quality merchandise at the lowest possible price. When looking for top-quality branded and own brand merchandise coming from some of the country’s biggest retail names, look no further than Direct Liquidation. They’re looking forward to doing business with you.
Direct Liquidation is a goTRG company.
Henley Johnson
Henley currently works as a sales representative for Direct Liquidation, assisting businesses with product sourcing of liquidated merchandise from the largest retailers in the world. Whether you are looking for a pallet or a truckload Henley is here to help you grow your business.
View Henley’s Bio on YouTube.